In partnership with customer insights agency Hemispheres and branding/marketing agency TRAY Creative, Seattle Good Business Network is hosting a new event series offering marketing and branding strategies for Seattle's local, independent businesses, based on findings from new research into what Seattle residents really think about "buying local" (click here to request a free copy of the research findings, What Seattle Really Thinks About Local). The events will share best practices and help you translate your locally focused values and practices into loyal customer relationships.
Register now for upcoming ADVANTAGE: LOCAL sessions:
November 6, 2013 8:00 am - 9:30 am The HUB Seattle (map)
Social media and other digital tools are great for fostering conversations with local audiences. But how do you translate online conversations into ongoing, one-on-one customer relationships? We've convened a panel of all-stars from Seattle's local, independent business and arts communities who are doing social media right. They'll discuss how to:
February 12, 2014 8:00 am - 9:30 am The HUB Seattle (map)
Partnering with local nonprofits doesn't just strengthen your community; it deepens bonds with your audience. Led by real-world examples, you’ll learn new strategies for getting your customers, employees and vendors involved in supporting local causes.
Special thanks to the City of Seattle's Office of Economic Development for supporting the research underpinning these workshops. You can access the findings of our research "What Seattle Really Thinks About Local" here.